Background:

Hello, my name is Anderson Matos, and I am a proud Corinthians fan. I've been supporting this club for as 4️⃣ long as I can remember, and I've seen my fair share of ups and downs. But, nothing could have prepared 4️⃣ me for the excitement that came with the announcement of our new partner - VaideBet, a betting house that's about 4️⃣ to change the game for us.

Case Study:

On a sunny January morning, the Corinthians press department buzzed with excitement as President 4️⃣ Andrés Ravigoto announces a five-year partnership with VaideBet, a house of bets that has been on the rise in Brazil. 4️⃣ This represents the largest master sponsorship agreement in Brazilian sports history, valued at a whopping R$360 million. Pretty impressive for 4️⃣ a club that used to juggle between sponsorships from bakeries and mattress stores.

The press conference streamed live on Instagram gripped 4️⃣ the attention of millions of fans nationwide. It was hard to contain my excitement, but almost impossible to hide my 4️⃣ curiosity - how did a relatively unknown betting house outbid massive corporations?